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في ظل التحول الرقمي المتسارع، أصبح التسويق الإلكتروني أحد أهم الأدوات التي تعتمد عليها المؤسسات والشركات لتحقيق الانتشار والوصول إلى جمهور أوسع.
في هذا الحوار التسجيلي، نسلّط الضوء على مفهوم التسويق الإلكتروني، أهميته في العصر الحديث، وكيف غيّر قواعد اللعبة في عالم المال والأعمال.
ال